

Using Humor to Engage Your Audience
I met this week with famed legal humorist Malcolm Kushner at an Inner Richmond cafe. In between some brilliant stuff and a few groaners,...


When a Reporter Calls, or Prepping for Your 15 Minutes
When reporters are on deadline, they want two things: No. 2: A great source. No. 1: A great source who understands their needs and the...


Conquering the Video Interview
Video is a different animal. Editing may not always be an option in a live forum and you probably won’t get final cut. The good news is...