This post originally appeared April 12, 2016 onAttorney at Work.

Why do you find certain lawyers quoted so often? Are they magically on speed dial with certain outlets? In short, yes.

Befriending a reporter is an exercise in social capital. You want to create an easy, mu...

We’ve all seen it in the press pool, and a few of you have been unfortunate enough to be on the receiving end: A press conference or interview starts out in a civilized and controlled fashion, and then goes downhill when a seasoned reporter smells blood and goes for th...

The Wall Street Journal’s Legal Bureau launched in 2006 with two or three reporters. Now the team is six to seven deep, and represents the mother lode for PR professionals pitching pieces on legal affairs.

Gorkana Group, the premier global media intelligence agency, re...

Video is a different animal. Editing may not always be an option in a live forum and you probably won’t get final cut. The good news is that you can train yourself to ace a video interview pretty easily.

Begin by watching the PBS Newshour. Watch how long commentators a...