

Law Firm Client Personas
Consumer companies create dozens of consumer personas to sell products. Anybody who sells anything has likely labeled you, your needs,...


Starting Fresh
This post originally appeared in Susan Kostal's Legal Marketing Bits & Bites Newsletter. Sign up for more content here. Start Fresh:...


Five (Cheap) Marketing Tips from LMA Tech West
This post was originally published on Attorney at Work on October 23, 2015. The annual Legal Marketing Association Technology...


Your (Not So) Secret Weapon: Attorney Bios
This post originally appeared on PinHawk Blog on October 22, 2015. The Legal Marketing Association’s annual LMA Tech conference can be a...









